Active meetings - action is on the agenda in New Brunswick!

Ana Watts

Department of Economic Development and Tourism, New Brunswick

Our innovative new Active Meetings Programme makes adventure as much a part of corporate and incentive functions as speakers and workshops, because once the adrenalin is flowing and the imagination is stimulated, great things happen!

Kayaking, cycling, whale-watching, art galleries, museums, historic settlements, salmon angling, snowmobiling, skiing - New Brunswick has it all. And it iss also great for breakout sessions, team building, brainstorming, even companion Programmemes. So the province's best meeting facilities and its most exciting Day Adventure operators have teamed up to offer stress-reducing, results-producing packages all year long.

The stress-busting component of the Programmeme begins the minute the meeting planner calls for reservations. Whether the itinerary includes a resort hotel and a whale of a time eating seafood and exploring the Bay of Fundy on a high-speed catamaran - or a downtown high-rise hotel, with a trip to the country for a trail ride and barn dance - one call does it all. Bedrooms, meeting rooms, activities and transportation are all arranged, and included in one, generously volume-discounted, all-tax and fees included price! (Also commissionable to travel agents.)

The only one of its kind in Canada, the New Brunswick Active Meetings Programmeme comes complete with a full-colour 56 page magazine with detailed information on 37 exciting Active Meeting packages. It also has a complete, fact-filled list of all the province's hotel/conference/convention facilities, conference planning contacts and even unique Performance Solutions suggestions - like human chess games, spy wars, and a snowmobile trek in cyberspace!

New Brunswick's Active Meetings Programmeme is so innovative, and the Active Planning magazine is so complete, it even won a Mercury Award for excellence in public relations and corporate communications! MerComm Inc, which sponsors the International Mercury Awards and has recognised the efforts of Pepsico and Chevrolet, was founded to advance the arts and sciences of communications in an international arena. The awards draw more than 3,000 entries from around the world each year.

This same high level of quality found in the magazine is found in every aspect of the Programmeme, whether it's a meeting for six or 600, whether it's held in Dalhousie or Saint John. First New Brunswick redefined adventure, now it has redefined meetings. Stimulate, motivate, communicate - foster a common vision, inject creativity into the workplace, reward your staff - get the results you're looking for - in New Brunswick, where business and adventure meet!

For more information, contact Orlay Veno, Economic Development and Tourism, PO Box 6000, Fredericton, NB, E3B 5H1. Tel: 1-506 453-8753. Fax: 1-506 444-4807. E-mail: